illusion buroINDEPENDENT CREATIVE STUDIO
VIENNA, AUSTRIA · WORKING EVERYWHERE
/
← ALL WORK

CLIENT / INDEPENDENT CONCEPT

FASHION CONTENT

One colour. A city in motion. A fashion concept exploring the friction between fluid fabric and uncompromising architecture, with a social-first editorial eye.

[ ILB_003 ] / CONCEPT STUDY
Self-initiated work with AI-generated imagery. Not a commissioned client campaign.

Cobalt blue fashion in motion against modernist concrete architecture
A close-up material study for fashion content
THE IDEA / IN A FEW WORDS

MADE TO MOVE YOU.

One visual language. Room to move across formats.

MAKE SOMETHING LIKE THIS
VISUAL DEVELOPMENT / CONTACT SHEETTHREE FRAMES. ONE DIRECTION.
fashion content visual study, frame 1
ILB / FRAME 001
fashion content visual study, frame 2
ILB / FRAME 002
fashion content visual study, frame 3
ILB / FRAME 003
THE THINKING / FRAME BY FRAME
FRAME 001 / CONCEPT DEVELOPMENT01

Find the contrast.

FRAME 002 / CONCEPT DEVELOPMENT02

Follow the movement.

FRAME 003 / CONCEPT DEVELOPMENT03

Keep the human detail.

NEXT PROJECT / 04

SOCIAL-FIRST ADS